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Job Offer

Multimedia & Communications Lead

Job Title: Multimedia & Communications Lead

Organization: Literacy in Action / Action alpha

Location: Estrie Region / Sherbrooke Office

Contract: $22/hr x 22 hrs/week /January 2025 - July 2025 (possibility of renewed contract)

Interviews: January 17th, 2025

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Note: The office will be closed from December 12th to January 7th, we will begin acknowledging applications as of January 8th, 2025. 


About Us

Literacy in Action is a small, passionate nonprofit organization dedicated to serving the English-speaking communities of Quebec’s Estrie Region through literacy activities and services. We are collaborative, hands-on, and driven to create meaningful, innovative and intergenerational opportunities for adults and families. We are looking for a person who is interested to learn along with us as our organization grows and evolves. We seek a creative and motivated Media and Communications Lead to join our team and elevate our message, reach, and impact.
 

Position Summary

As the Media and Communications Lead, you will be responsible for crafting and executing our communications strategy. You will develop this strategy as you build on what your predecessors have established. This role is perfect for a visionary self-starter who excels in graphic design, marketing campaigns, and storytelling. You will design promotional materials, manage campaigns, oversee our digital presence, and coordinate media outreach. Depending on your leadership skills and vision, you may also supervise interns or volunteers.
 

Key Responsibilities

Design and Content Creation (30%)

  • Develop visually compelling graphics, presentations, and materials for online and offline campaigns.

  • Design branding materials, including flyers, brochures, reports, and merchandise.

  • Write and edit engaging content for newsletters, blogs, press releases, and social media.

  • Co-design learning tools with program and service developers as needed.
     

Digital Strategy and Social Media Management (30%)

  • Create and manage content calendars for all social media platforms.

  • Optimize website content, structure, and visuals to align with the organization’s goals.

  • Engage with social media posts and respond to messages in inbox and comments online.

  • Track analytics and engagement metrics to refine strategies and improve reach.

 

Campaign Management (20%)

• Plan and execute multi-channel promotional campaigns for programs, events, and fundraising initiatives.

• Collaborate with the team to brainstorm and implement innovative outreach strategies.

• Build and maintain relationships with local and regional media outlets.
 

Team Leadership and Collaboration (10-20%)

• Supervise and mentor volunteers or interns as needed.

• Work closely with other team members to ensure cohesive branding and messaging.

• Present ideas and strategies at team meetings and report on communication outcomes.

 

Forms of multimedia you are expected to optimize 

  • Print 

  • Radio

  • Video

  • LIA Website

  • LIA Newsletter

  • Social Media (FB, Instagram, LinkedIn)
     

The ideal candidate will have:

Creativity and Vision: Ability to develop innovative campaigns and storytelling strategies that align with the organization’s values and community approach.
 

Experience: At least 3 years of experience in communications, graphic design, social media management, or related fields. Nonprofit experience is a plus.

 

Technical Skills: Meta business suite, Facebook, Instagram, Canva, Google Drive, Wix, Airtable, Mailchimp.
 

Leadership: Strong organizational and project management skills, with the ability to communicate effectively.
 

Collaboration: A team player who thrives in an interdisciplinary hands-on environment  and comfortable working or communicating directly with LIA’s partners, volunteers, network and activity participants as needed. 

 

What We Offer:

  • A flexible and supportive work environment.

  • We strive to provide opportunities for professional growth, training, and ongoing support from the team to help your ideas work. 

 

How to Apply

Please send your CV, portfolio (or examples of past work - required for consideration), and a cover letter outlining your vision for this role to angie@lia-estrie.org by January 8th, 2025 at 12pm.

 

We welcome applicants from diverse backgrounds and encourage candidates to highlight any unique skills or perspectives they bring to the role.

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